Direct Marketing

Direct Marketing

The Journal of Hypermedia & Technology-Enhanced Learning is committed to conducting all direct marketing activities ethically, transparently, and non-intrusively, fully aligning with the guidelines provided by the Committee on Publication Ethics (COPE). Our approach ensures that communications are truthful, targeted, and respectful of our audience's privacy and preferences.
 
1. Purpose of Direct Marketing
Direct marketing by the Journal of Hypermedia & Technology-Enhanced Learning is strictly limited to two purposes:

  • Call for Papers:
    We issue targeted calls for submissions via our website and direct communications. These calls are directed toward researchers, scholars, and professionals whose work aligns with the journal’s thematic scope to ensure relevance and engagement.

  • Notifications of New Issues:
    Periodic email updates are sent to subscribers and individuals who have opted in to receive alerts. These notifications include information about newly published issues, articles, and relevant journal updates to keep the academic community informed and involved.

2. Principles of Direct Marketing
All direct marketing activities are guided by the following core principles:

  • Targeted Communication:
    We direct communications exclusively to individuals with a demonstrated interest in the journal’s subject matter, ensuring relevance and added value.

  • Transparency and Honesty:
    All messages are clear, accurate, and honest. We avoid exaggerated or misleading claims and ensure that recipients receive factual information about editorial policies, submission opportunities, and journal updates.

  • Non-Intrusive and Respectful:
    We avoid excessive messaging and ensure that our communication frequency and content remain considerate of recipients’ preferences.

3. Exclusion of Advertising
To maintain editorial independence and scholarly integrity, the journal enforces a strict no-advertising policy:

  • No Third-Party Advertising:
    The journal does not accept or display any external advertisements or promotional content. All published material is peer-reviewed and academic in nature.

  • Editorial Independence:
    By excluding advertisements, we ensure that editorial decisions are made solely based on academic merit, free from commercial influence.

4. Contact Information
For questions or concerns regarding our direct marketing practices, please contact the editorial office: https://edutech-journals.org/index.php/j-hytel/about/contact

5. Compliance with COPE Guidelines
This policy aligns with the ethical standards set by the Committee on Publication Ethics (COPE). By limiting direct marketing to calls for papers and issue notifications, we ensure all communications reflect the journal’s scholarly mission and ethical commitment.