Direct Marketing & Communication Policy
The Journal of Hypermedia & Technology-Enhanced Learning conducts journal communications ethically, transparently, and non-intrusively. Messages must be truthful, relevant, respectful of recipient preferences, and consistent with the journal's scholarly mission.
Relevant, Honest & Respectful Communication
The journal limits direct marketing to legitimate scholarly communications. It does not use misleading claims, excessive messaging, or commercial pressure to influence authors, reviewers, readers, or editorial decisions.
Purpose of Direct Marketing
Direct communication is restricted to activities that support the journal's academic publishing mission.
Calls for Papers
Targeted calls for manuscripts may be distributed through the journal website and direct communication to researchers, scholars, and professionals whose expertise aligns with the journal's thematic scope.
New Issue Notifications
Subscribers and recipients who have elected to receive updates may be informed about newly published issues, articles, announcements, and relevant journal developments.
Principles of Direct Marketing
Every communication should be accurate, proportionate, identifiable, and respectful of the recipient.
Targeted Communication
Messages should be directed to individuals or communities with a reasonable scholarly interest in the journal's scope.
Transparency & Honesty
Claims about indexing, review, publication timelines, fees, editorial policies, and submission opportunities must be factual and verifiable.
Non-Intrusive Practice
Message frequency and content should be proportionate and should not create pressure, nuisance, or repeated unwanted contact.
Respect for Privacy
Recipient information should be used only for legitimate journal communication and handled with appropriate care.
Clear Journal Identity
Messages should identify J-HyTEL clearly and provide a reliable route for recipients to verify the communication.
No Editorial Pressure
Marketing communication must remain separate from peer review, editorial decisions, and publication outcomes.
Communication Preferences
Recipients have meaningful control over non-essential journal communications. A valid request to stop calls for papers or update messages must be respected without affecting submission, review, publication, or access to essential transactional correspondence.
Exclusion of Advertising
The journal maintains a strict separation between scholarly publishing and commercial promotion.
No Third-Party Advertising
The journal does not accept or display external commercial advertisements, sponsored product promotion, or unrelated promotional content within its scholarly publication environment.
Editorial Independence
Editorial screening, peer review, acceptance, rejection, and publication decisions are based on academic merit and remain free from advertiser or commercial influence.
Transparency & Ethical Alignment
This policy is informed by recognised principles of transparency and best practice in scholarly publishing. Reference to COPE or another external body does not imply membership, accreditation, certification, or endorsement.