Designing an E-commerce Information System for “Sumatera Silver” Jewelry Store to Enhance Sales Efficiency
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Shabirin, S., Budayawan, K., & Andreevich, K. A. (2024). Designing an E-commerce Information System for “Sumatera Silver” Jewelry Store to Enhance Sales Efficiency. Journal of Hypermedia & Technology-Enhanced Learning, 2(1), 1–15. https://doi.org/10.58536/j-hytel.v2i1.102
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Published 2024-02-29
Pages 1-15
References 21
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초록

본 연구는 판매 효율성을 높이고 현재의 수기 시스템이 가진 한계를 극복하기 위해 “수마트라 실버(Sumatera Silver)” 보석점을 위한 전자상거래 정보 시스템 개발을 탐구한다. 수기 시스템은 운영 효율성을 저해하여 시장 진출을 제한하고, 기업이 판매 실적을 실시간으로 추적하는 것을 방해했다. 본 연구는 프로토타입 기법을 활용하여 실시간 데이터 추적, 자동화된 판매 보고서, 개선된 고객 접근성을 통합한 사용자 중심 시스템을 개발하였다. 이 시스템은 CodeIgniter 프레임워크를 사용하여 설계되었으며, 모듈화되고 효율적인 시스템 아키텍처를 위해 MVC(모델, 뷰, 컨트롤러) 접근 방식을 채택하였다. 연구 결과에 따르면, 전자상거래 시스템 도입으로 매장의 운영 효율성이 크게 향상되어 고객 거래, 판매 데이터 및 마케팅 활동을 보다 효과적으로 관리할 수 있게 되었다. 또한 이 시스템은 자동화된 보고 기능과 실시간 판매 분석을 제공함으로써 매장 경영진의 신속하고 정확한 의사결정을 지원한다. 본 연구는 이러한 시스템의 도입이 중소기업(SME), 특히 전통적인 판매 모델에서 디지털 판매 모델로 전환을 모색하는 기업들에게 상당한 이점을 제공하여 현대 시장에서 경쟁력을 확보할 수 있게 해준다고 결론지었습니다. 연구 결과는 판매 프로세스를 간소화하고, 고객 만족도를 높이며, 비즈니스 성장을 지원하기 위해 디지털 솔루션을 통합하는 것이 중요함을 강조합니다.

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Copyright (c) 2024 Shafira Shabirin, Khairi Budayawan, Kopnin Anton Andreevich

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